{"id":24382,"date":"2026-04-19T12:56:46","date_gmt":"2026-04-19T10:56:46","guid":{"rendered":"https:\/\/panwybierak.pl\/blog\/?p=24382"},"modified":"2026-04-19T12:56:48","modified_gmt":"2026-04-19T10:56:48","slug":"jak-dzialaja-serwisy-vod-u-operatorow-kablowek","status":"publish","type":"post","link":"https:\/\/panwybierak.pl\/blog\/jak-dzialaja-serwisy-vod-u-operatorow-kablowek\/","title":{"rendered":"Jak dzia\u0142aj\u0105 serwisy VOD u&nbsp;operator\u00f3w kabl\u00f3wek? To cichy fundament nowoczesnej telewizji"},"content":{"rendered":"<div id=\"ez-toc-container\" class=\"ez-toc-v2_0_69_1 counter-hierarchy ez-toc-counter ez-toc-custom ez-toc-container-direction\">\n<div class=\"ez-toc-title-container\">\n<span class=\"ez-toc-title-toggle\"><\/span><\/div>\n<nav><ul class='ez-toc-list ez-toc-list-level-1 ' ><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-1\" href=\"https:\/\/panwybierak.pl\/blog\/jak-dzialaja-serwisy-vod-u-operatorow-kablowek\/#VOD_w_kablowce_to_nie_Netflix_I_to_jest_jego_najwieksza_sila\" title=\"VOD w&nbsp;kabl\u00f3wce to nie Netflix. I&nbsp;to&nbsp;jest&nbsp;jego najwi\u0119ksza si\u0142a\">VOD w&nbsp;kabl\u00f3wce to nie Netflix. I&nbsp;to&nbsp;jest&nbsp;jego najwi\u0119ksza si\u0142a<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-2\" href=\"https:\/\/panwybierak.pl\/blog\/jak-dzialaja-serwisy-vod-u-operatorow-kablowek\/#Technicznie_to_jeden_system_choc_wyglada_jak_kilka_uslug\" title=\"Technicznie to jeden system, cho\u0107&nbsp;wygl\u0105da jak kilka us\u0142ug\">Technicznie to jeden system, cho\u0107&nbsp;wygl\u0105da jak kilka us\u0142ug<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-3\" href=\"https:\/\/panwybierak.pl\/blog\/jak-dzialaja-serwisy-vod-u-operatorow-kablowek\/#Catch-up_TV_czyli_najbardziej_niedoceniana_funkcja\" title=\"Catch-up TV, czyli&nbsp;najbardziej niedoceniana funkcja\">Catch-up TV, czyli&nbsp;najbardziej niedoceniana funkcja<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-4\" href=\"https:\/\/panwybierak.pl\/blog\/jak-dzialaja-serwisy-vod-u-operatorow-kablowek\/#Model_biznesowy_nie_tylko_abonament\" title=\"Model biznesowy: nie tylko abonament\">Model biznesowy: nie tylko abonament<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-5\" href=\"https:\/\/panwybierak.pl\/blog\/jak-dzialaja-serwisy-vod-u-operatorow-kablowek\/#Dlaczego_to_dziala_lepiej_niz_wielu_sie_spodziewa\" title=\"Dlaczego to dzia\u0142a lepiej, ni\u017c wielu si\u0119 spodziewa?\">Dlaczego to dzia\u0142a lepiej, ni\u017c wielu si\u0119 spodziewa?<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-6\" href=\"https:\/\/panwybierak.pl\/blog\/jak-dzialaja-serwisy-vod-u-operatorow-kablowek\/#Telewizja_i_VOD_zaczynaja_sie_przenikac\" title=\"Telewizja i&nbsp;VOD zaczynaj\u0105 si\u0119 przenika\u0107\">Telewizja i&nbsp;VOD zaczynaj\u0105 si\u0119 przenika\u0107<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-7\" href=\"https:\/\/panwybierak.pl\/blog\/jak-dzialaja-serwisy-vod-u-operatorow-kablowek\/#Czy_VOD_w_kablowce_ma_przyszlosc\" title=\"Czy&nbsp;VOD w&nbsp;kabl\u00f3wce ma przysz\u0142o\u015b\u0107?\">Czy&nbsp;VOD w&nbsp;kabl\u00f3wce ma przysz\u0142o\u015b\u0107?<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-8\" href=\"https:\/\/panwybierak.pl\/blog\/jak-dzialaja-serwisy-vod-u-operatorow-kablowek\/#FAQ_%E2%80%94_czyli_pytania_ktore_pojawiaja_sie_dopiero_po_czasie\" title=\"FAQ \u2014 czyli&nbsp;pytania, kt\u00f3re pojawiaj\u0105 si\u0119 dopiero po&nbsp;czasie\">FAQ \u2014 czyli&nbsp;pytania, kt\u00f3re pojawiaj\u0105 si\u0119 dopiero po&nbsp;czasie<\/a><\/li><\/ul><\/nav><\/div>\n\n<p>Jeszcze kilka lat temu kabl\u00f3wka by\u0142a prostym produktem: lista kana\u0142\u00f3w, pilot i&nbsp;ram\u00f3wka, kt\u00f3ra decydowa\u0142a za&nbsp;widza. Dzi\u015b ten model praktycznie nie istnieje. Operatorzy tacy jak Vectra, UPC Polska czy&nbsp;TOYA przeszli cich\u0105, ale&nbsp;fundamentaln\u0105 transformacj\u0119. Telewizja przesta\u0142a by\u0107 linearnym strumieniem, a&nbsp;zacz\u0119\u0142a by\u0107 platform\u0105 tre\u015bci na&nbsp;\u017c\u0105danie.<\/p>\n\n\n\n<p>I&nbsp;to w\u0142a\u015bnie serwisy VOD wbudowane w&nbsp;ofert\u0119 kablow\u0105 s\u0105 dzi\u015b jednym z&nbsp;najciekawszych \u2014 i&nbsp;cz\u0119sto niedocenianych \u2014 element\u00f3w tej zmiany.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"VOD_w_kablowce_to_nie_Netflix_I_to_jest_jego_najwieksza_sila\"><\/span>VOD w&nbsp;kabl\u00f3wce to nie Netflix. I&nbsp;to&nbsp;jest&nbsp;jego najwi\u0119ksza si\u0142a<span class=\"ez-toc-section-end\"><\/span><\/h2>\n\n\n\n<p>Na&nbsp;pierwszy rzut oka VOD operator\u00f3w wygl\u0105da jak kolejna biblioteka film\u00f3w. Ale&nbsp;jego rola jest zupe\u0142nie inna ni\u017c w&nbsp;przypadku <a href=\"https:\/\/panwybierak.pl\/blog\/zamienilem-kablowke-na-netflix-hbo-max-i-disney-czy-to-sie-oplaca\/\">Netflix czy&nbsp;Disney+<\/a>.<\/p>\n\n\n\n<p>Serwisy <a href=\"https:\/\/panwybierak.pl\/blog\/ott-usluga-ktora-zmieni-rynek\/\">OTT<\/a> walcz\u0105 o&nbsp;czas u\u017cytkownika jako g\u0142\u00f3wne \u017ar\u00f3d\u0142o rozrywki. VOD w&nbsp;kabl\u00f3wce dzia\u0142a bardziej jako rozszerzenie \u2014 naturalne przed\u0142u\u017cenie klasycznej telewizji. To miejsce, gdzie trafiaj\u0105:<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li>tre\u015bci z&nbsp;ram\u00f3wki dost\u0119pne \u201epo czasie\u201d<\/li>\n\n\n\n<li>biblioteki filmowe powi\u0105zane z&nbsp;pakietami kana\u0142\u00f3w<\/li>\n\n\n\n<li>dodatkowe materia\u0142y, kt\u00f3re nie mieszcz\u0105 si\u0119 w&nbsp;linearnym modelu<\/li>\n<\/ul>\n\n\n\n<p>W&nbsp;praktyce oznacza to, \u017ce&nbsp;VOD nie konkuruje z&nbsp;telewizj\u0105 \u2014 ono j\u0105 uzupe\u0142nia.<\/p>\n\n\n\n<p>Zastanawiasz si\u0119, <a href=\"https:\/\/panwybierak.pl\/oferty\/telewizja-internet\/10\">czy&nbsp;warto zam\u00f3wi\u0107 jeden pakiet \u0142\u0105cz\u0105cy internet z&nbsp;telewizj\u0105?<\/a> Przeanalizuj najlepsze oferty na&nbsp;rynku dost\u0119pne w&nbsp;tym miesi\u0105cu i&nbsp;wybrane przez&nbsp;analityk\u00f3w PanWybierak.pl. <\/p>\n\n\n<section class=\"offer-boxes\">\n                 \n    \n    <div class=\"offer-box\">\n                <div class=\"offer-box__outer-wrapper\">\n            <div class=\"offer-box__wrap\">\n                <div class=\"offer-box__wrap-inner\">\n                    <div class=\"offer-box-col offer-box-col--first\">\n                        <picture class=\"logo\">\n                            <source srcset=\"https:\/\/panwybierak.pl\/resources\/images\/vendors\/thumbnails\/w100\/f454354354a4a3eb49e04a77a4afd252.webp 1x , https:\/\/panwybierak.pl\/resources\/images\/vendors\/thumbnails\/w150\/f454354354a4a3eb49e04a77a4afd252.webp 2x\"\n                                type=\"image\/webp\" \/>\n                            <img width=\"100\" height=\"73\" class=\"logo b-lazy\" data-src=\"https:\/\/panwybierak.pl\/resources\/images\/vendors\/thumbnails\/w100\/f454354354a4a3eb49e04a77a4afd252.png\"\n                                srcset=\"https:\/\/panwybierak.pl\/resources\/images\/vendors\/thumbnails\/w100\/f454354354a4a3eb49e04a77a4afd252.webp 1x , https:\/\/panwybierak.pl\/resources\/images\/vendors\/thumbnails\/w150\/f454354354a4a3eb49e04a77a4afd252.webp 2x\"\n                                alt=\" 17\">\n                        <\/picture>\n                        <div class=\"price-wrapper\">\n                            <p class=\"price\">80.00 z\u0142<\/p>\n                            <span class=\"text-under-price\">miesi\u0119cznie<\/span>\n                        <\/div>\n                    <\/div>\n                    <div class=\"offer-box-col offer-box-col--second\">\n                        <div class=\"offer-box-row\">\n                            <p class=\"offer-box-row__title\">\u015awiat\u0142ow\u00f3d do&nbsp;600 Mb\/s + telewizja M<\/p>\n                            <a href=\"https:\/\/panwybierak.pl\/oferta\/plus-swiatlowod-do-600-mb-s-telewizja-m-\/25827\" class=\"offer-box-row__anchor\">Zobacz wi\u0119cej<\/a>\n                        <\/div>\n                        <div class=\"offer-box-row offer-box-row--second net_tv \">\n                                                                                    <div class=\"column kan \n                                                     bold                                                      \">\n                                                        <p>Kana\u0142y<\/p>\n                                                        <p>85\/73HD<\/p> \n                                                    <\/div>\n                                                                    <div class=\"column dek \n                                                     bold                                                      \">\n                                                        <p>Dekoder<\/p>\n                                                        <p>4K<\/p> \n                                                    <\/div>\n                                                                    <div class=\"column lim \n                                                                                                         \">\n                                                        <p>Limit danych<\/p>\n                                                        <p>bez limitu<\/p> \n                                                    <\/div>\n                                                                    <div class=\"column pob \n                                                     bold                                                      \">\n                                                        <p>Pobieranie<\/p>\n                                                        <p>600 Mb\/s<\/p> \n                                                    <\/div>\n                                                                    <div class=\"column mod \n                                                                                                         \">\n                                                        <p>Modem WiFi<\/p>\n                                                        <p>w&nbsp;cenie<\/p> \n                                                    <\/div>\n                                                                             \n                            <\/div>\n                        <\/div>\n                    <\/div>\n                    <div class=\" footer\">\n\n                                <p class=\"text\"><span\n                                        style=\"color: #04bdff \">Promocja<\/span>\n                                    Razem taniej &#8211; \u0142\u0105cz us\u0142ugi i&nbsp;korzystaj z&nbsp;rabat\u00f3w<\/p>\n                            <\/div>\n                        <\/div>\n                        <div class=\"offer-box-col offer-box-col--third\">\n                            <div class=\"columns-wrapper\">\n                                                                <div class=\"column\">\n                                    <picture>\n                                        <source type=\"image\/webp\" srcset=\"https:\/\/panwybierak.pl\/resources\/images\/devices\/279f5816ae102cec1df56416ff5fb307.webp\">\n                                        <img class=\"image b-lazy\" data-src=\"https:\/\/panwybierak.pl\/resources\/images\/devices\/279f5816ae102cec1df56416ff5fb307.png\"\n                                            alt=\"router Wi-Fi\">\n                                    <\/picture>\n\n                                    <p class=\"text\">router Wi-Fi<\/p>\n                                <\/div>\n                                                                                            <\/div>\n                            <div class=\"footer\">\n                                                                <p class=\"text\">Aktywacja 30,00 z\u0142<\/p>\n                                                            <\/div>\n                        <\/div>\n                        <div class=\"offer-box-col offer-box-col--fourth\">\n                            <p class=\"price\">80.00 z\u0142<\/p>\n                            <span class=\"text-under-price\">miesi\u0119cznie<\/span>\n                            <a href=\"https:\/\/panwybierak.pl\/oferta\/plus-swiatlowod-do-600-mb-s-telewizja-m-\/25827\" class=\"offer-box-button btn btn--primary\">Zobacz ofert\u0119<\/a>\n                            <p class=\"phone\">Zam\u00f3w telefonicznie <span class=\"phone-number\">22 122 33 44<\/span>\n                            <\/p>\n                            <div class=\"footer\">\n                                <p class=\"text\">Okres umowy 24 mies.<\/p>\n                            <\/div>\n                        <\/div>\n\n                    <\/div>\n                <\/div>\n\n                             \n    \n    <div class=\"offer-box\">\n                <div class=\"offer-box__outer-wrapper\">\n            <div class=\"offer-box__wrap\">\n                <div class=\"offer-box__wrap-inner\">\n                    <div class=\"offer-box-col offer-box-col--first\">\n                        <picture class=\"logo\">\n                            <source srcset=\"https:\/\/panwybierak.pl\/resources\/images\/vendors\/thumbnails\/w100\/3168792655d20c4a25b3df9d88a41a03.webp 1x , https:\/\/panwybierak.pl\/resources\/images\/vendors\/thumbnails\/w150\/3168792655d20c4a25b3df9d88a41a03.webp 2x\"\n                                type=\"image\/webp\" \/>\n                            <img width=\"100\" height=\"73\" class=\"logo b-lazy\" data-src=\"https:\/\/panwybierak.pl\/resources\/images\/vendors\/thumbnails\/w100\/3168792655d20c4a25b3df9d88a41a03.png\"\n                                srcset=\"https:\/\/panwybierak.pl\/resources\/images\/vendors\/thumbnails\/w100\/3168792655d20c4a25b3df9d88a41a03.webp 1x , https:\/\/panwybierak.pl\/resources\/images\/vendors\/thumbnails\/w150\/3168792655d20c4a25b3df9d88a41a03.webp 2x\"\n                                alt=\" 15\">\n                        <\/picture>\n                        <div class=\"price-wrapper\">\n                            <p class=\"price\">115.00 z\u0142<\/p>\n                            <span class=\"text-under-price\">miesi\u0119cznie<\/span>\n                        <\/div>\n                    <\/div>\n                    <div class=\"offer-box-col offer-box-col--second\">\n                        <div class=\"offer-box-row\">\n                            <p class=\"offer-box-row__title\">Magenta DOM Internet \u015awiat\u0142owodowy do&nbsp;300 Mb\/s + Telewizja Pakiet M<\/p>\n                            <a href=\"https:\/\/panwybierak.pl\/oferta\/t-mobile-magenta-dom-internet-swiatlowodowy-do-300-mb-s-telewizja-pakiet-m-\/24149\" class=\"offer-box-row__anchor\">Zobacz wi\u0119cej<\/a>\n                        <\/div>\n                        <div class=\"offer-box-row offer-box-row--second net_tv \">\n                                                                                    <div class=\"column kan \n                                                     bold                                                      \">\n                                                        <p>Kana\u0142y<\/p>\n                                                        <p>145\/110HD<\/p> \n                                                    <\/div>\n                                                                    <div class=\"column dek \n                                                     bold                                                      \">\n                                                        <p>Dekoder<\/p>\n                                                        <p>HD<\/p> \n                                                    <\/div>\n                                                                    <div class=\"column lim \n                                                                                                         \">\n                                                        <p>Limit danych<\/p>\n                                                        <p>bez limitu<\/p> \n                                                    <\/div>\n                                                                    <div class=\"column pob \n                                                     bold                                                      \">\n                                                        <p>Pobieranie<\/p>\n                                                        <p>300 Mb\/s<\/p> \n                                                    <\/div>\n                                                                    <div class=\"column mod \n                                                                                                         \">\n                                                        <p>Modem WiFi<\/p>\n                                                        <p>w&nbsp;cenie<\/p> \n                                                    <\/div>\n                                                                             \n                            <\/div>\n                        <\/div>\n                    <\/div>\n                    <div class=\" footer\">\n\n                                <p class=\"text\"><span\n                                        style=\"color: #04bdff \">Promocja<\/span>\n                                    6 miesi\u0119cy za&nbsp;0 z\u0142!<\/p>\n                            <\/div>\n                        <\/div>\n                        <div class=\"offer-box-col offer-box-col--third\">\n                            <div class=\"columns-wrapper\">\n                                                                                                <div class=\"column\">\n                                    <picture>\n                                        <source type=\"image\/webp\" srcset=\"https:\/\/panwybierak.pl\/resources\/images\/gifts_bundles\/239c642ccbd3092f3f4b2c0fd10a0a95.webp\">\n                                        <img class=\"image b-lazy\" data-src=\"https:\/\/panwybierak.pl\/resources\/images\/gifts_bundles\/239c642ccbd3092f3f4b2c0fd10a0a95.png\"\n                                            alt=\"Prezenty tylko na&nbsp;panwybierak.pl\">\n                                    <\/picture>\n\n                                    <p class=\"text\">Prezenty tylko na&nbsp;panwybierak.pl<\/p>\n\n                                <\/div>\n                                                            <\/div>\n                            <div class=\"footer\">\n                                                                <p class=\"text\">Aktywacja 1,00 z\u0142<\/p>\n                                                            <\/div>\n                        <\/div>\n                        <div class=\"offer-box-col offer-box-col--fourth\">\n                            <p class=\"price\">115.00 z\u0142<\/p>\n                            <span class=\"text-under-price\">miesi\u0119cznie<\/span>\n                            <a href=\"https:\/\/panwybierak.pl\/oferta\/t-mobile-magenta-dom-internet-swiatlowodowy-do-300-mb-s-telewizja-pakiet-m-\/24149\" class=\"offer-box-button btn btn--primary\">Zobacz ofert\u0119<\/a>\n                            <p class=\"phone\">Zam\u00f3w telefonicznie <span class=\"phone-number\">22 122 33 44<\/span>\n                            <\/p>\n                            <div class=\"footer\">\n                                <p class=\"text\">Okres umowy 24 mies.<\/p>\n                            <\/div>\n                        <\/div>\n\n                    <\/div>\n                <\/div>\n\n                             \n    \n    <div class=\"offer-box\">\n                <span class=\"offer-box__flag badge\" style=\"background-color: #04bdff\">2 miesi\u0105ce abonamentu za&nbsp;0 z\u0142!<\/span>\n                <div class=\"offer-box__outer-wrapper\">\n            <div class=\"offer-box__wrap\">\n                <div class=\"offer-box__wrap-inner\">\n                    <div class=\"offer-box-col offer-box-col--first\">\n                        <picture class=\"logo\">\n                            <source srcset=\"https:\/\/panwybierak.pl\/resources\/images\/vendors\/thumbnails\/w100\/7dffec7becc1e18edaf8d6158c0a9efd8e685cee.webp 1x , https:\/\/panwybierak.pl\/resources\/images\/vendors\/thumbnails\/w150\/7dffec7becc1e18edaf8d6158c0a9efd8e685cee.webp 2x\"\n                                type=\"image\/webp\" \/>\n                            <img width=\"100\" height=\"73\" class=\"logo b-lazy\" data-src=\"https:\/\/panwybierak.pl\/resources\/images\/vendors\/thumbnails\/w100\/7dffec7becc1e18edaf8d6158c0a9efd8e685cee.jpg\"\n                                srcset=\"https:\/\/panwybierak.pl\/resources\/images\/vendors\/thumbnails\/w100\/7dffec7becc1e18edaf8d6158c0a9efd8e685cee.webp 1x , https:\/\/panwybierak.pl\/resources\/images\/vendors\/thumbnails\/w150\/7dffec7becc1e18edaf8d6158c0a9efd8e685cee.webp 2x\"\n                                alt=\" 16\">\n                        <\/picture>\n                        <div class=\"price-wrapper\">\n                            <p class=\"price\">100.00 z\u0142<\/p>\n                            <span class=\"text-under-price\">miesi\u0119cznie<\/span>\n                        <\/div>\n                    <\/div>\n                    <div class=\"offer-box-col offer-box-col--second\">\n                        <div class=\"offer-box-row\">\n                            <p class=\"offer-box-row__title\">Internet \u015bwiat\u0142owodowy do&nbsp;300 Mb\/s + Telewizja Max<\/p>\n                            <a href=\"https:\/\/panwybierak.pl\/oferta\/play-internet-swiatlowodowy-do-300-mb-s-telewizja-max-\/24852\" class=\"offer-box-row__anchor\">Zobacz wi\u0119cej<\/a>\n                        <\/div>\n                        <div class=\"offer-box-row offer-box-row--second net_tv \">\n                                                                                    <div class=\"column kan \n                                                     bold                                                      \">\n                                                        <p>Kana\u0142y<\/p>\n                                                        <p>194\/155HD<\/p> \n                                                    <\/div>\n                                                                    <div class=\"column dek \n                                                     bold                                                      \">\n                                                        <p>Dekoder<\/p>\n                                                        <p>4K<\/p> \n                                                    <\/div>\n                                                                    <div class=\"column lim \n                                                                                                         \">\n                                                        <p>Limit danych<\/p>\n                                                        <p>bez limitu<\/p> \n                                                    <\/div>\n                                                                    <div class=\"column pob \n                                                     bold                                                      \">\n                                                        <p>Pobieranie<\/p>\n                                                        <p>300 Mb\/s<\/p> \n                                                    <\/div>\n                                                                    <div class=\"column mod \n                                                                                                         \">\n                                                        <p>Modem WiFi<\/p>\n                                                        <p>w&nbsp;cenie<\/p> \n                                                    <\/div>\n                                                                             \n                            <\/div>\n                        <\/div>\n                    <\/div>\n                    <div class=\" footer\">\n\n                                <p class=\"text\"><span\n                                        style=\"color: #04bdff \">Promocja<\/span>\n                                    2 miesi\u0105ce za&nbsp;0 z\u0142!<\/p>\n                            <\/div>\n                        <\/div>\n                        <div class=\"offer-box-col offer-box-col--third\">\n                            <div class=\"columns-wrapper\">\n                                                                                                <div class=\"column\">\n                                    <picture>\n                                        <source type=\"image\/webp\" srcset=\"https:\/\/panwybierak.pl\/resources\/images\/gifts_bundles\/239c642ccbd3092f3f4b2c0fd10a0a95.webp\">\n                                        <img class=\"image b-lazy\" data-src=\"https:\/\/panwybierak.pl\/resources\/images\/gifts_bundles\/239c642ccbd3092f3f4b2c0fd10a0a95.png\"\n                                            alt=\"Prezenty tylko na&nbsp;panwybierak.pl\">\n                                    <\/picture>\n\n                                    <p class=\"text\">Prezenty tylko na&nbsp;panwybierak.pl<\/p>\n\n                                <\/div>\n                                                            <\/div>\n                            <div class=\"footer\">\n                                                                <p class=\"text\">Aktywacja 70,00 z\u0142<\/p>\n                                                            <\/div>\n                        <\/div>\n                        <div class=\"offer-box-col offer-box-col--fourth\">\n                            <p class=\"price\">100.00 z\u0142<\/p>\n                            <span class=\"text-under-price\">miesi\u0119cznie<\/span>\n                            <a href=\"https:\/\/panwybierak.pl\/oferta\/play-internet-swiatlowodowy-do-300-mb-s-telewizja-max-\/24852\" class=\"offer-box-button btn btn--primary\">Zobacz ofert\u0119<\/a>\n                            <p class=\"phone\">Zam\u00f3w telefonicznie <span class=\"phone-number\">22 122 33 44<\/span>\n                            <\/p>\n                            <div class=\"footer\">\n                                <p class=\"text\">Okres umowy 24 mies.<\/p>\n                            <\/div>\n                        <\/div>\n\n                    <\/div>\n                <\/div>\n\n                             \n    \n    <div class=\"offer-box\">\n                <div class=\"offer-box__outer-wrapper\">\n            <div class=\"offer-box__wrap\">\n                <div class=\"offer-box__wrap-inner\">\n                    <div class=\"offer-box-col offer-box-col--first\">\n                        <picture class=\"logo\">\n                            <source srcset=\"https:\/\/panwybierak.pl\/resources\/images\/vendors\/thumbnails\/w100\/1501b9f3235f0bfac26a947c049328f3.webp 1x , https:\/\/panwybierak.pl\/resources\/images\/vendors\/thumbnails\/w150\/1501b9f3235f0bfac26a947c049328f3.webp 2x\"\n                                type=\"image\/webp\" \/>\n                            <img width=\"100\" height=\"73\" class=\"logo b-lazy\" data-src=\"https:\/\/panwybierak.pl\/resources\/images\/vendors\/thumbnails\/w100\/1501b9f3235f0bfac26a947c049328f3.png\"\n                                srcset=\"https:\/\/panwybierak.pl\/resources\/images\/vendors\/thumbnails\/w100\/1501b9f3235f0bfac26a947c049328f3.webp 1x , https:\/\/panwybierak.pl\/resources\/images\/vendors\/thumbnails\/w150\/1501b9f3235f0bfac26a947c049328f3.webp 2x\"\n                                alt=\" 4\">\n                        <\/picture>\n                        <div class=\"price-wrapper\">\n                            <p class=\"price\">105.00 z\u0142<\/p>\n                            <span class=\"text-under-price\">miesi\u0119cznie<\/span>\n                        <\/div>\n                    <\/div>\n                    <div class=\"offer-box-col offer-box-col--second\">\n                        <div class=\"offer-box-row\">\n                            <p class=\"offer-box-row__title\">Orange \u015awiat\u0142ow\u00f3d do&nbsp;300\u00a0Mb\/s +\u00a0Telewizja Pakiet Extra<\/p>\n                            <a href=\"https:\/\/panwybierak.pl\/oferta\/orange-orange-swiatlowod-do-300mb-s-telewizja-pakiet-extra-\/18433\" class=\"offer-box-row__anchor\">Zobacz wi\u0119cej<\/a>\n                        <\/div>\n                        <div class=\"offer-box-row offer-box-row--second net_tv \">\n                                                                                    <div class=\"column kan \n                                                     bold                                                      \">\n                                                        <p>Kana\u0142y<\/p>\n                                                        <p>209\/157HD<\/p> \n                                                    <\/div>\n                                                                    <div class=\"column dek \n                                                     bold                                                      \">\n                                                        <p>Dekoder<\/p>\n                                                        <p>4,99 z\u0142\/mies.<\/p> \n                                                    <\/div>\n                                                                    <div class=\"column lim \n                                                                                                         \">\n                                                        <p>Limit danych<\/p>\n                                                        <p>bez limitu<\/p> \n                                                    <\/div>\n                                                                    <div class=\"column pob \n                                                     bold                                                      \">\n                                                        <p>Pobieranie<\/p>\n                                                        <p>300 Mb\/s<\/p> \n                                                    <\/div>\n                                                                    <div class=\"column mod \n                                                                                                         \">\n                                                        <p>Modem WiFi<\/p>\n                                                        <p>4,99 z\u0142\/mies.<\/p> \n                                                    <\/div>\n                                                                             \n                            <\/div>\n                        <\/div>\n                    <\/div>\n                    <div class=\" footer\">\n\n                                <p class=\"text\"><span\n                                        style=\"color: #04bdff \">Promocja<\/span>\n                                    <\/p>\n                            <\/div>\n                        <\/div>\n                        <div class=\"offer-box-col offer-box-col--third\">\n                            <div class=\"columns-wrapper\">\n                                                                <div class=\"column\">\n                                    <picture>\n                                        <source type=\"image\/webp\" srcset=\"https:\/\/panwybierak.pl\/resources\/images\/devices\/e4f47a01e479a30b7cbf257346f6a2db44b21975.webp\">\n                                        <img class=\"image b-lazy\" data-src=\"https:\/\/panwybierak.pl\/resources\/images\/devices\/e4f47a01e479a30b7cbf257346f6a2db44b21975.jpg\"\n                                            alt=\"router Wi-Fi\">\n                                    <\/picture>\n\n                                    <p class=\"text\">router Wi-Fi<\/p>\n                                <\/div>\n                                                                                                <div class=\"column\">\n                                    <picture>\n                                        <source type=\"image\/webp\" srcset=\"https:\/\/panwybierak.pl\/resources\/images\/gifts_bundles\/239c642ccbd3092f3f4b2c0fd10a0a95.webp\">\n                                        <img class=\"image b-lazy\" data-src=\"https:\/\/panwybierak.pl\/resources\/images\/gifts_bundles\/239c642ccbd3092f3f4b2c0fd10a0a95.png\"\n                                            alt=\"Prezenty tylko na&nbsp;panwybierak.pl\">\n                                    <\/picture>\n\n                                    <p class=\"text\">Prezenty tylko na&nbsp;panwybierak.pl<\/p>\n\n                                <\/div>\n                                                            <\/div>\n                            <div class=\"footer\">\n                                                                <p class=\"text\">Aktywacja 60,00 z\u0142<\/p>\n                                                            <\/div>\n                        <\/div>\n                        <div class=\"offer-box-col offer-box-col--fourth\">\n                            <p class=\"price\">105.00 z\u0142<\/p>\n                            <span class=\"text-under-price\">miesi\u0119cznie<\/span>\n                            <a href=\"https:\/\/panwybierak.pl\/oferta\/orange-orange-swiatlowod-do-300mb-s-telewizja-pakiet-extra-\/18433\" class=\"offer-box-button btn btn--primary\">Zobacz ofert\u0119<\/a>\n                            <p class=\"phone\">Zam\u00f3w telefonicznie <span class=\"phone-number\">22 122 33 44<\/span>\n                            <\/p>\n                            <div class=\"footer\">\n                                <p class=\"text\">Okres umowy 24 mies.<\/p>\n                            <\/div>\n                        <\/div>\n\n                    <\/div>\n                <\/div>\n\n                             \n    \n    <div class=\"offer-box\">\n                <div class=\"offer-box__outer-wrapper\">\n            <div class=\"offer-box__wrap\">\n                <div class=\"offer-box__wrap-inner\">\n                    <div class=\"offer-box-col offer-box-col--first\">\n                        <picture class=\"logo\">\n                            <source srcset=\"https:\/\/panwybierak.pl\/resources\/images\/vendors\/thumbnails\/w100\/58e85b5092c7228859df78f3632dc316.webp 1x , https:\/\/panwybierak.pl\/resources\/images\/vendors\/thumbnails\/w150\/58e85b5092c7228859df78f3632dc316.webp 2x\"\n                                type=\"image\/webp\" \/>\n                            <img width=\"100\" height=\"73\" class=\"logo b-lazy\" data-src=\"https:\/\/panwybierak.pl\/resources\/images\/vendors\/thumbnails\/w100\/58e85b5092c7228859df78f3632dc316.png\"\n                                srcset=\"https:\/\/panwybierak.pl\/resources\/images\/vendors\/thumbnails\/w100\/58e85b5092c7228859df78f3632dc316.webp 1x , https:\/\/panwybierak.pl\/resources\/images\/vendors\/thumbnails\/w150\/58e85b5092c7228859df78f3632dc316.webp 2x\"\n                                alt=\" 5\">\n                        <\/picture>\n                        <div class=\"price-wrapper\">\n                            <p class=\"price\">100.00 z\u0142<\/p>\n                            <span class=\"text-under-price\">miesi\u0119cznie<\/span>\n                        <\/div>\n                    <\/div>\n                    <div class=\"offer-box-col offer-box-col--second\">\n                        <div class=\"offer-box-row\">\n                            <p class=\"offer-box-row__title\">Wybierz &#8211; Telewizja M + Internet do&nbsp;600 Mb\/s + Eleven Sports + Polsat Sport Premium<\/p>\n                            <a href=\"https:\/\/panwybierak.pl\/oferta\/netia-wybierz-telewizja-m-internet-do-600-mb-s-eleven-sports-polsat-sport-premium-\/22832\" class=\"offer-box-row__anchor\">Zobacz wi\u0119cej<\/a>\n                        <\/div>\n                        <div class=\"offer-box-row offer-box-row--second net_tv \">\n                                                                                    <div class=\"column kan \n                                                     bold                                                      \">\n                                                        <p>Kana\u0142y<\/p>\n                                                        <p>129\/92HD<\/p> \n                                                    <\/div>\n                                                                    <div class=\"column dek \n                                                     bold                                                      \">\n                                                        <p>Dekoder<\/p>\n                                                        <p>4K<\/p> \n                                                    <\/div>\n                                                                    <div class=\"column lim \n                                                                                                         \">\n                                                        <p>Limit danych<\/p>\n                                                        <p>bez limitu<\/p> \n                                                    <\/div>\n                                                                    <div class=\"column pob \n                                                     bold                                                      \">\n                                                        <p>Pobieranie<\/p>\n                                                        <p>600 Mb\/s<\/p> \n                                                    <\/div>\n                                                                    <div class=\"column mod \n                                                                                                         \">\n                                                        <p>Modem WiFi<\/p>\n                                                        <p>w&nbsp;cenie<\/p> \n                                                    <\/div>\n                                                                             \n                            <\/div>\n                        <\/div>\n                    <\/div>\n                    <div class=\" footer\">\n\n                                <p class=\"text\"><span\n                                        style=\"color: #04bdff \">Promocja<\/span>\n                                    3 miesi\u0105ce po&nbsp;0 z\u0142<\/p>\n                            <\/div>\n                        <\/div>\n                        <div class=\"offer-box-col offer-box-col--third\">\n                            <div class=\"columns-wrapper\">\n                                                                <div class=\"column\">\n                                    <picture>\n                                        <source type=\"image\/webp\" srcset=\"https:\/\/panwybierak.pl\/resources\/images\/devices\/7447e2a87d176d44a01b063de5a9def559da9103.webp\">\n                                        <img class=\"image b-lazy\" data-src=\"https:\/\/panwybierak.pl\/resources\/images\/devices\/7447e2a87d176d44a01b063de5a9def559da9103.png\"\n                                            alt=\"router Wi-Fi\">\n                                    <\/picture>\n\n                                    <p class=\"text\">router Wi-Fi<\/p>\n                                <\/div>\n                                                                                                <div class=\"column\">\n                                    <picture>\n                                        <source type=\"image\/webp\" srcset=\"https:\/\/panwybierak.pl\/resources\/images\/gifts_bundles\/239c642ccbd3092f3f4b2c0fd10a0a95.webp\">\n                                        <img class=\"image b-lazy\" data-src=\"https:\/\/panwybierak.pl\/resources\/images\/gifts_bundles\/239c642ccbd3092f3f4b2c0fd10a0a95.png\"\n                                            alt=\"Prezenty tylko na&nbsp;panwybierak.pl\">\n                                    <\/picture>\n\n                                    <p class=\"text\">Prezenty tylko na&nbsp;panwybierak.pl<\/p>\n\n                                <\/div>\n                                                            <\/div>\n                            <div class=\"footer\">\n                                                                <p class=\"text\">Aktywacja 81,00 z\u0142<\/p>\n                                                            <\/div>\n                        <\/div>\n                        <div class=\"offer-box-col offer-box-col--fourth\">\n                            <p class=\"price\">100.00 z\u0142<\/p>\n                            <span class=\"text-under-price\">miesi\u0119cznie<\/span>\n                            <a href=\"https:\/\/panwybierak.pl\/oferta\/netia-wybierz-telewizja-m-internet-do-600-mb-s-eleven-sports-polsat-sport-premium-\/22832\" class=\"offer-box-button btn btn--primary\">Zobacz ofert\u0119<\/a>\n                            <p class=\"phone\">Zam\u00f3w telefonicznie <span class=\"phone-number\">22 122 33 44<\/span>\n                            <\/p>\n                            <div class=\"footer\">\n                                <p class=\"text\">Okres umowy 24 mies.<\/p>\n                            <\/div>\n                        <\/div>\n\n                    <\/div>\n                <\/div>\n\n                             \n    \n    <div class=\"offer-box\">\n                <span class=\"offer-box__flag badge\" style=\"background-color: #04bdff\">SZYBKA DOSTAWA DO&nbsp;24H<\/span>\n                <div class=\"offer-box__outer-wrapper\">\n            <div class=\"offer-box__wrap\">\n                <div class=\"offer-box__wrap-inner\">\n                    <div class=\"offer-box-col offer-box-col--first\">\n                        <picture class=\"logo\">\n                            <source srcset=\"https:\/\/panwybierak.pl\/resources\/images\/vendors\/thumbnails\/w100\/c5f17aca9526020f9db07d8ed4a05cc8.webp 1x , https:\/\/panwybierak.pl\/resources\/images\/vendors\/thumbnails\/w150\/c5f17aca9526020f9db07d8ed4a05cc8.webp 2x\"\n                                type=\"image\/webp\" \/>\n                            <img width=\"100\" height=\"73\" class=\"logo b-lazy\" data-src=\"https:\/\/panwybierak.pl\/resources\/images\/vendors\/thumbnails\/w100\/c5f17aca9526020f9db07d8ed4a05cc8.png\"\n                                srcset=\"https:\/\/panwybierak.pl\/resources\/images\/vendors\/thumbnails\/w100\/c5f17aca9526020f9db07d8ed4a05cc8.webp 1x , https:\/\/panwybierak.pl\/resources\/images\/vendors\/thumbnails\/w150\/c5f17aca9526020f9db07d8ed4a05cc8.webp 2x\"\n                                alt=\" 126\">\n                        <\/picture>\n                        <div class=\"price-wrapper\">\n                            <p class=\"price\">89.90 z\u0142<\/p>\n                            <span class=\"text-under-price\">miesi\u0119cznie<\/span>\n                        <\/div>\n                    <\/div>\n                    <div class=\"offer-box-col offer-box-col--second\">\n                        <div class=\"offer-box-row\">\n                            <p class=\"offer-box-row__title\">Internet \u015bwiat\u0142owodowy 800 Mb\/s + Telewizja Maxi Hit HD<\/p>\n                            <a href=\"https:\/\/panwybierak.pl\/oferta\/jmdi-internet-swiatlowodowy-800-mb-s-telewizja-maxi-hit-hd-\/24562\" class=\"offer-box-row__anchor\">Zobacz wi\u0119cej<\/a>\n                        <\/div>\n                        <div class=\"offer-box-row offer-box-row--second net_tv \">\n                                                                                    <div class=\"column kan \n                                                     bold                                                      \">\n                                                        <p>Kana\u0142y<\/p>\n                                                        <p>172\/113HD<\/p> \n                                                    <\/div>\n                                                                    <div class=\"column dek \n                                                     bold                                                      \">\n                                                        <p>Dekoder<\/p>\n                                                        <p>HD<\/p> \n                                                    <\/div>\n                                                                    <div class=\"column lim \n                                                                                                         \">\n                                                        <p>Limit danych<\/p>\n                                                        <p>bez limitu<\/p> \n                                                    <\/div>\n                                                                    <div class=\"column pob \n                                                     bold                                                      \">\n                                                        <p>Pobieranie<\/p>\n                                                        <p>800 Mb\/s<\/p> \n                                                    <\/div>\n                                                                    <div class=\"column mod \n                                                                                                         \">\n                                                        <p>Modem WiFi<\/p>\n                                                        <p>1 z\u0142\/akt.<\/p> \n                                                    <\/div>\n                                                                             \n                            <\/div>\n                        <\/div>\n                    <\/div>\n                    <div class=\" footer\">\n\n                                <p class=\"text\"><span\n                                        style=\"color: #04bdff \">Promocja<\/span>\n                                    6 miesi\u0119cy po&nbsp;2 z\u0142 oraz&nbsp;Eleven Sports, TV z&nbsp;nagra\u0144 7 dni wstecz, 20 nagra\u0144 w&nbsp;chmurze w&nbsp;cenie<\/p>\n                            <\/div>\n                        <\/div>\n                        <div class=\"offer-box-col offer-box-col--third\">\n                            <div class=\"columns-wrapper\">\n                                                                <div class=\"column\">\n                                    <picture>\n                                        <source type=\"image\/webp\" srcset=\"https:\/\/panwybierak.pl\/resources\/images\/devices\/254553abdd26befda394a48df730549e.webp\">\n                                        <img class=\"image b-lazy\" data-src=\"https:\/\/panwybierak.pl\/resources\/images\/devices\/254553abdd26befda394a48df730549e.png\"\n                                            alt=\"Dekoder TVIP\">\n                                    <\/picture>\n\n                                    <p class=\"text\">Dekoder TVIP<\/p>\n                                <\/div>\n                                                                                                <div class=\"column\">\n                                    <picture>\n                                        <source type=\"image\/webp\" srcset=\"https:\/\/panwybierak.pl\/resources\/images\/gifts_bundles\/239c642ccbd3092f3f4b2c0fd10a0a95.webp\">\n                                        <img class=\"image b-lazy\" data-src=\"https:\/\/panwybierak.pl\/resources\/images\/gifts_bundles\/239c642ccbd3092f3f4b2c0fd10a0a95.png\"\n                                            alt=\"Prezenty tylko na&nbsp;panwybierak.pl\">\n                                    <\/picture>\n\n                                    <p class=\"text\">Prezenty tylko na&nbsp;panwybierak.pl<\/p>\n\n                                <\/div>\n                                                            <\/div>\n                            <div class=\"footer\">\n                                                                <p class=\"text\">Aktywacja 30,00 z\u0142<\/p>\n                                                            <\/div>\n                        <\/div>\n                        <div class=\"offer-box-col offer-box-col--fourth\">\n                            <p class=\"price\">89.90 z\u0142<\/p>\n                            <span class=\"text-under-price\">miesi\u0119cznie<\/span>\n                            <a href=\"https:\/\/panwybierak.pl\/oferta\/jmdi-internet-swiatlowodowy-800-mb-s-telewizja-maxi-hit-hd-\/24562\" class=\"offer-box-button btn btn--primary\">Zobacz ofert\u0119<\/a>\n                            <p class=\"phone\">Zam\u00f3w telefonicznie <span class=\"phone-number\">22 122 33 44<\/span>\n                            <\/p>\n                            <div class=\"footer\">\n                                <p class=\"text\">Okres umowy 24 mies.<\/p>\n                            <\/div>\n                        <\/div>\n\n                    <\/div>\n                <\/div>\n\n                             \n    \n    <div class=\"offer-box\">\n                <div class=\"offer-box__outer-wrapper\">\n            <div class=\"offer-box__wrap\">\n                <div class=\"offer-box__wrap-inner\">\n                    <div class=\"offer-box-col offer-box-col--first\">\n                        <picture class=\"logo\">\n                            <source srcset=\"https:\/\/panwybierak.pl\/resources\/images\/vendors\/thumbnails\/w100\/d5c88879dbed41ccf4d9676a2e6d8631064cd2f8.webp 1x , https:\/\/panwybierak.pl\/resources\/images\/vendors\/thumbnails\/w150\/d5c88879dbed41ccf4d9676a2e6d8631064cd2f8.webp 2x\"\n                                type=\"image\/webp\" \/>\n                            <img width=\"100\" height=\"73\" class=\"logo b-lazy\" data-src=\"https:\/\/panwybierak.pl\/resources\/images\/vendors\/thumbnails\/w100\/d5c88879dbed41ccf4d9676a2e6d8631064cd2f8.jpg\"\n                                srcset=\"https:\/\/panwybierak.pl\/resources\/images\/vendors\/thumbnails\/w100\/d5c88879dbed41ccf4d9676a2e6d8631064cd2f8.webp 1x , https:\/\/panwybierak.pl\/resources\/images\/vendors\/thumbnails\/w150\/d5c88879dbed41ccf4d9676a2e6d8631064cd2f8.webp 2x\"\n                                alt=\" 3\">\n                        <\/picture>\n                        <div class=\"price-wrapper\">\n                            <p class=\"price\">119.99 z\u0142<\/p>\n                            <span class=\"text-under-price\">miesi\u0119cznie<\/span>\n                        <\/div>\n                    <\/div>\n                    <div class=\"offer-box-col offer-box-col--second\">\n                        <div class=\"offer-box-row\">\n                            <p class=\"offer-box-row__title\">Telewizja MaxBox + Internet stacjonarny 600 Mb\/s<\/p>\n                            <a href=\"https:\/\/panwybierak.pl\/oferta\/multimedia-telewizja-maxbox-internet-stacjonarny-600-mb-s-\/22176\" class=\"offer-box-row__anchor\">Zobacz wi\u0119cej<\/a>\n                        <\/div>\n                        <div class=\"offer-box-row offer-box-row--second net_tv \">\n                                                                                    <div class=\"column kan \n                                                     bold                                                      \">\n                                                        <p>Kana\u0142y<\/p>\n                                                        <p>160\/114HD<\/p> \n                                                    <\/div>\n                                                                    <div class=\"column dek \n                                                     bold                                                      \">\n                                                        <p>Dekoder<\/p>\n                                                        <p>HD<\/p> \n                                                    <\/div>\n                                                                    <div class=\"column lim \n                                                                                                         \">\n                                                        <p>Limit danych<\/p>\n                                                        <p>bez limitu<\/p> \n                                                    <\/div>\n                                                                    <div class=\"column pob \n                                                     bold                                                      \">\n                                                        <p>Pobieranie<\/p>\n                                                        <p>600 Mb\/s<\/p> \n                                                    <\/div>\n                                                                    <div class=\"column mod \n                                                                                                         \">\n                                                        <p>Modem WiFi<\/p>\n                                                        <p>w&nbsp;cenie<\/p> \n                                                    <\/div>\n                                                                             \n                            <\/div>\n                        <\/div>\n                    <\/div>\n                    <div class=\" footer\">\n\n                                <p class=\"text\"><span\n                                        style=\"color: #04bdff \">Promocja<\/span>\n                                    7 miesi\u0119cy po&nbsp;69,99 z\u0142 i&nbsp;Eleven Sports w&nbsp;cenie!<\/p>\n                            <\/div>\n                        <\/div>\n                        <div class=\"offer-box-col offer-box-col--third\">\n                            <div class=\"columns-wrapper\">\n                                                                <div class=\"column\">\n                                    <picture>\n                                        <source type=\"image\/webp\" srcset=\"https:\/\/panwybierak.pl\/resources\/images\/devices\/c7cea04af3075da26c855b3d563110d84208fa1a.webp\">\n                                        <img class=\"image b-lazy\" data-src=\"https:\/\/panwybierak.pl\/resources\/images\/devices\/c7cea04af3075da26c855b3d563110d84208fa1a.jpg\"\n                                            alt=\"dekoder HD\">\n                                    <\/picture>\n\n                                    <p class=\"text\">dekoder HD<\/p>\n                                <\/div>\n                                                                                            <\/div>\n                            <div class=\"footer\">\n                                                                <p class=\"text\">Aktywacja 69,99 z\u0142<\/p>\n                                                            <\/div>\n                        <\/div>\n                        <div class=\"offer-box-col offer-box-col--fourth\">\n                            <p class=\"price\">119.99 z\u0142<\/p>\n                            <span class=\"text-under-price\">miesi\u0119cznie<\/span>\n                            <a href=\"https:\/\/panwybierak.pl\/oferta\/multimedia-telewizja-maxbox-internet-stacjonarny-600-mb-s-\/22176\" class=\"offer-box-button btn btn--primary\">Zobacz ofert\u0119<\/a>\n                            <p class=\"phone\">Zam\u00f3w telefonicznie <span class=\"phone-number\">22 122 33 44<\/span>\n                            <\/p>\n                            <div class=\"footer\">\n                                <p class=\"text\">Okres umowy 24 mies.<\/p>\n                            <\/div>\n                        <\/div>\n\n                    <\/div>\n                <\/div>\n\n                <\/section>\n\n\n\n\n<h2 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"Technicznie_to_jeden_system_choc_wyglada_jak_kilka_uslug\"><\/span>Technicznie to jeden system, cho\u0107&nbsp;wygl\u0105da jak kilka us\u0142ug<span class=\"ez-toc-section-end\"><\/span><\/h2>\n\n\n\n<p>Z&nbsp;punktu widzenia u\u017cytkownika VOD w&nbsp;dekoderze to po&nbsp;prostu kolejna zak\u0142adka. Ale&nbsp;pod&nbsp;spodem dzia\u0142a do\u015b\u0107 z\u0142o\u017cony system integruj\u0105cy r\u00f3\u017cne \u017ar\u00f3d\u0142a tre\u015bci.<\/p>\n\n\n\n<p>Operator zarz\u0105dza:<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li>w\u0142asn\u0105 bibliotek\u0105 (np. filmy dost\u0119pne na&nbsp;\u017c\u0105danie)<\/li>\n\n\n\n<li>tre\u015bciami nadawc\u00f3w (catch-up TV, czyli&nbsp;ogl\u0105danie program\u00f3w po&nbsp;emisji)<\/li>\n\n\n\n<li>integracjami z&nbsp;zewn\u0119trznymi platformami (np. dost\u0119p do&nbsp;Netflixa bezpo\u015brednio z&nbsp;dekodera)<\/li>\n<\/ul>\n\n\n\n<p>To wszystko jest spi\u0119te jednym interfejsem i&nbsp;jednym kontem u\u017cytkownika. I&nbsp;to&nbsp;jest&nbsp;kluczowa przewaga nad&nbsp;klasycznymi aplikacjami \u2014 nie trzeba \u201eskaka\u0107\u201d mi\u0119dzy us\u0142ugami.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"Catch-up_TV_czyli_najbardziej_niedoceniana_funkcja\"><\/span>Catch-up TV, czyli&nbsp;najbardziej niedoceniana funkcja<span class=\"ez-toc-section-end\"><\/span><\/h2>\n\n\n\n<p>Jednym z&nbsp;najwa\u017cniejszych element\u00f3w VOD w&nbsp;kabl\u00f3wkach jest tzw. <a href=\"https:\/\/panwybierak.pl\/blog\/catch-up-tv-co-daje-propozycja-operatorow-telewizji\/\">catch-up TV<\/a>. To mo\u017cliwo\u015b\u0107 obejrzenia programu, kt\u00f3ry ju\u017c by\u0142 emitowany \u2014 bez nagrywania i&nbsp;bez planowania.<\/p>\n\n\n\n<p>To rozwi\u0105zanie zmienia spos\u00f3b korzystania z&nbsp;telewizji bardziej, ni\u017c si\u0119 wydaje. Ram\u00f3wka przestaje by\u0107 ograniczeniem, a&nbsp;zaczyna by\u0107 tylko sugesti\u0105. Je\u015bli przegapi\u0142e\u015b program \u2014 po&nbsp;prostu wracasz do&nbsp;niego p\u00f3\u017aniej.<\/p>\n\n\n\n<p>Dla&nbsp;operator\u00f3w to ogromna warto\u015b\u0107, bo&nbsp;pozwala utrzyma\u0107 znaczenie tradycyjnych kana\u0142\u00f3w w&nbsp;\u015bwiecie, gdzie u\u017cytkownik przyzwyczai\u0142 si\u0119 do&nbsp;ogl\u0105dania \u201ekiedy chce\u201d.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"Model_biznesowy_nie_tylko_abonament\"><\/span>Model biznesowy: nie tylko abonament<span class=\"ez-toc-section-end\"><\/span><\/h2>\n\n\n\n<p>VOD w&nbsp;kabl\u00f3wkach dzia\u0142a w&nbsp;kilku r\u00f3wnoleg\u0142ych modelach. Cz\u0119\u015b\u0107 tre\u015bci jest wliczona w&nbsp;abonament \u2014 szczeg\u00f3lnie materia\u0142y powi\u0105zane z&nbsp;wykupionymi pakietami telewizyjnymi.<\/p>\n\n\n\n<p>Ale&nbsp;obok tego funkcjonuj\u0105:<br>\u2013&nbsp;wypo\u017cyczenia pojedynczych film\u00f3w<br>\u2013&nbsp;dodatkowe biblioteki premium<br>\u2013&nbsp;integracje z&nbsp;p\u0142atnymi platformami OTT<\/p>\n\n\n\n<p>To pozwala operatorowi monetyzowa\u0107 tre\u015bci na&nbsp;r\u00f3\u017cne sposoby, a&nbsp;u\u017cytkownikowi daje wyb\u00f3r: p\u0142aci\u0107 wi\u0119cej za&nbsp;dost\u0119p do&nbsp;wszystkiego albo&nbsp;korzysta\u0107 z&nbsp;podstawowej oferty i&nbsp;dokupowa\u0107 tylko wybrane materia\u0142y.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"Dlaczego_to_dziala_lepiej_niz_wielu_sie_spodziewa\"><\/span>Dlaczego to dzia\u0142a lepiej, ni\u017c wielu si\u0119 spodziewa?<span class=\"ez-toc-section-end\"><\/span><\/h2>\n\n\n\n<p>W&nbsp;\u015bwiecie zdominowanym przez&nbsp;streaming mo\u017ce si\u0119 wydawa\u0107, \u017ce&nbsp;VOD operator\u00f3w to rozwi\u0105zanie przej\u015bciowe. Tymczasem jego si\u0142a le\u017cy w&nbsp;integracji.<\/p>\n\n\n\n<p>U\u017cytkownik nie musi:<br>\u2013&nbsp;instalowa\u0107 kolejnych aplikacji<br>\u2013&nbsp;pami\u0119ta\u0107 hase\u0142<br>\u2013&nbsp;prze\u0142\u0105cza\u0107 si\u0119 mi\u0119dzy urz\u0105dzeniami<\/p>\n\n\n\n<p>Wszystko dzia\u0142a z&nbsp;poziomu jednego dekodera, jednego pilota i&nbsp;jednego rachunku. To prostota, kt\u00f3ra dla&nbsp;wielu u\u017cytkownik\u00f3w \u2014 szczeg\u00f3lnie mniej technologicznych \u2014 jest kluczowa.<\/p>\n\n\n\n<p>I&nbsp;w\u0142a\u015bnie dlatego&nbsp;kabl\u00f3wki wci\u0105\u017c maj\u0105 siln\u0105 pozycj\u0119 w&nbsp;segmencie gospodarstw domowych.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"Telewizja_i_VOD_zaczynaja_sie_przenikac\"><\/span>Telewizja i&nbsp;VOD zaczynaj\u0105 si\u0119 przenika\u0107<span class=\"ez-toc-section-end\"><\/span><\/h2>\n\n\n\n<p>Najciekawsze jest to, \u017ce&nbsp;granica mi\u0119dzy telewizj\u0105 linearn\u0105 a&nbsp;VOD praktycznie zanika. Program emitowany na&nbsp;\u017cywo mo\u017ce by\u0107 jednocze\u015bnie dost\u0119pny w&nbsp;catch-upie, a&nbsp;film z&nbsp;biblioteki VOD mo\u017ce by\u0107 promowany jak klasyczna premiera telewizyjna.<\/p>\n\n\n\n<p>To hybrydowy model, kt\u00f3ry \u0142\u0105czy najlepsze elementy obu \u015bwiat\u00f3w:<br>\u2013&nbsp;przewidywalno\u015b\u0107 ram\u00f3wki<br>\u2013&nbsp;elastyczno\u015b\u0107 ogl\u0105dania na&nbsp;\u017c\u0105danie<\/p>\n\n\n\n<p>I&nbsp;to w\u0142a\u015bnie ten model wydaje si\u0119 dzi\u015b najbardziej odporny na&nbsp;zmiany rynkowe.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"Czy_VOD_w_kablowce_ma_przyszlosc\"><\/span>Czy&nbsp;VOD w&nbsp;kabl\u00f3wce ma przysz\u0142o\u015b\u0107?<span class=\"ez-toc-section-end\"><\/span><\/h2>\n\n\n\n<p>Wbrew pozorom \u2014 tak. I&nbsp;to ca\u0142kiem stabiln\u0105. Bo&nbsp;nie pr\u00f3buje zast\u0105pi\u0107 globalnych platform, tylko wype\u0142nia luk\u0119 mi\u0119dzy nimi a&nbsp;tradycyjn\u0105 telewizj\u0105. Dla&nbsp;operator\u00f3w to spos\u00f3b na&nbsp;utrzymanie warto\u015bci abonamentu. Dla&nbsp;u\u017cytkownik\u00f3w \u2014 wygodne narz\u0119dzie, kt\u00f3re upraszcza dost\u0119p do&nbsp;tre\u015bci. A&nbsp;w \u015bwiecie, gdzie liczba subskrypcji ro\u015bnie szybciej ni\u017c ch\u0119\u0107 ich op\u0142acania, prostota zaczyna by\u0107 jedn\u0105 z&nbsp;najwa\u017cniejszych przewag.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"FAQ_%E2%80%94_czyli_pytania_ktore_pojawiaja_sie_dopiero_po_czasie\"><\/span>FAQ \u2014 czyli&nbsp;pytania, kt\u00f3re pojawiaj\u0105 si\u0119 dopiero po&nbsp;czasie<span class=\"ez-toc-section-end\"><\/span><\/h2>\n\n\n\n<p><strong>Czy&nbsp;VOD w&nbsp;kabl\u00f3wce dzia\u0142a bez internetu?<\/strong><br>&#8211; Nie do&nbsp;ko\u0144ca. Cz\u0119\u015b\u0107 funkcji (np. nagrania lokalne) mo\u017ce dzia\u0142a\u0107 offline, ale&nbsp;wi\u0119kszo\u015b\u0107 tre\u015bci VOD wymaga po\u0142\u0105czenia z&nbsp;sieci\u0105 \u2014 cho\u0107&nbsp;cz\u0119sto jest ono \u201eukryte\u201d w&nbsp;us\u0142udze operatora.<\/p>\n\n\n\n<p><strong>Czy&nbsp;jako\u015b\u0107 VOD jest taka sama jak w&nbsp;Netflixie?<\/strong><br>&#8211; Zazwyczaj bardzo zbli\u017cona, ale&nbsp;zale\u017cy od konkretnego operatora i&nbsp;dekodera. R\u00f3\u017cnice cz\u0119\u015bciej wynikaj\u0105 z&nbsp;dost\u0119pno\u015bci tre\u015bci ni\u017c z&nbsp;jako\u015bci samego obrazu.<\/p>\n\n\n\n<p><strong>Dlaczego nie wszystkie programy s\u0105 dost\u0119pne w&nbsp;catch-upie?<\/strong><br>&#8211; To kwestia praw licencyjnych. Operator mo\u017ce udost\u0119pnia\u0107 tylko te tre\u015bci, do&nbsp;kt\u00f3rych ma odpowiednie zgody od nadawc\u00f3w.<\/p>\n\n\n\n<p><strong>Czy&nbsp;VOD w&nbsp;kabl\u00f3wce zast\u0105pi klasyczn\u0105 telewizj\u0119?<\/strong><br>&#8211; Raczej nie. Bardziej prawdopodobny jest model hybrydowy, w&nbsp;kt\u00f3rym oba rozwi\u0105zania wsp\u00f3\u0142istniej\u0105 i&nbsp;si\u0119 uzupe\u0142niaj\u0105.<\/p>\n\n\n\n<p><strong>Czy&nbsp;warto z&nbsp;niego korzysta\u0107, je\u015bli mam ju\u017c kilka platform streamingowych?<\/strong><br>&#8211; W&nbsp;wielu przypadkach tak \u2014 szczeg\u00f3lnie dla&nbsp;tre\u015bci lokalnych, program\u00f3w telewizyjnych i&nbsp;szybkiego dost\u0119pu bez konieczno\u015bci prze\u0142\u0105czania si\u0119 mi\u0119dzy aplikacjami.<\/p>\n\n\n\n<p><strong>Czy&nbsp;operator widzi, co ogl\u0105dam w&nbsp;VOD?<\/strong><br>&#8211; Tak \u2014 w&nbsp;ograniczonym zakresie. Dane s\u0105 wykorzystywane g\u0142\u00f3wnie do&nbsp;rekomendacji i&nbsp;statystyk, ale&nbsp;w&nbsp;przeciwie\u0144stwie do&nbsp;globalnych platform pozostaj\u0105 w&nbsp;ekosystemie operatora.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Jeszcze kilka lat temu kabl\u00f3wka by\u0142a prostym produktem: lista kana\u0142\u00f3w, pilot i&nbsp;ram\u00f3wka, kt\u00f3ra decydowa\u0142a za&nbsp;widza. Dzi\u015b ten model praktycznie nie istnieje. Operatorzy tacy jak Vectra, UPC Polska czy&nbsp;TOYA przeszli cich\u0105, ale&nbsp;fundamentaln\u0105 transformacj\u0119. Telewizja przesta\u0142a by\u0107 linearnym strumieniem, a&nbsp;zacz\u0119\u0142a by\u0107 platform\u0105 tre\u015bci na&nbsp;\u017c\u0105danie. I&nbsp;to w\u0142a\u015bnie serwisy VOD wbudowane w&nbsp;ofert\u0119 kablow\u0105 s\u0105 dzi\u015b jednym z&nbsp;najciekawszych \u2014 i&nbsp;cz\u0119sto [&hellip;]<\/p>\n","protected":false},"author":11,"featured_media":24383,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[124],"tags":[864,348],"class_list":["post-24382","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-porady","tag-platformy-streamingowe","tag-vod"],"acf":[],"_links":{"self":[{"href":"https:\/\/panwybierak.pl\/blog\/wp-json\/wp\/v2\/posts\/24382"}],"collection":[{"href":"https:\/\/panwybierak.pl\/blog\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/panwybierak.pl\/blog\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/panwybierak.pl\/blog\/wp-json\/wp\/v2\/users\/11"}],"replies":[{"embeddable":true,"href":"https:\/\/panwybierak.pl\/blog\/wp-json\/wp\/v2\/comments?post=24382"}],"version-history":[{"count":2,"href":"https:\/\/panwybierak.pl\/blog\/wp-json\/wp\/v2\/posts\/24382\/revisions"}],"predecessor-version":[{"id":24385,"href":"https:\/\/panwybierak.pl\/blog\/wp-json\/wp\/v2\/posts\/24382\/revisions\/24385"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/panwybierak.pl\/blog\/wp-json\/wp\/v2\/media\/24383"}],"wp:attachment":[{"href":"https:\/\/panwybierak.pl\/blog\/wp-json\/wp\/v2\/media?parent=24382"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/panwybierak.pl\/blog\/wp-json\/wp\/v2\/categories?post=24382"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/panwybierak.pl\/blog\/wp-json\/wp\/v2\/tags?post=24382"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}